Who We Are
Growing Older Living Digitally, Inc. (“GOLD,” “we,” “us,” or “our”) is a North Carolina 501(c)(3) nonprofit organization (EIN 33-4288731). We're committed to protecting the privacy of older adults, partners, donors, volunteers, and anyone who interacts with us or our website.
Information We Collect
We collect information you provide directly to us, including:
- Contact information: Name, email address, phone number, and organization when you fill out our contact form or sign up for email alerts
- Donation information: Information necessary to process your donation (handled through our donation platform partner, Fundraise Up)
- Workshop registrations: When you RSVP for a workshop, we collect your name, email address, and optionally your phone number. We use this information to send you a confirmation, a reminder 24 hours before the workshop, a reminder 1 hour before, and (if you opt in) email alerts about future GOLD workshops and important updates. You can request deletion of your registration data at any time by emailing hello@live-gold.org.
- Email alert subscribers: If you sign up for email alerts on our website, we collect your name and email address. We use this only to send you occasional updates from GOLD. You can unsubscribe at any time.
- Communications: Any information you share with us through emails, messages, or in person
We also collect technical information automatically when you visit our website, including IP address (which we hash before logging for privacy), browser type, pages visited, and time spent on the site. Cloudflare Turnstile, the spam protection on our forms, also collects browser and device signals to verify human visitors.
We use Google Analytics 4 to understand how visitors find and use the site, which pages get read, where traffic comes from, and what we should improve. Google Analytics 4 anonymizes IP addresses by default, and we do not use it for advertising or for profiling individual visitors. You can opt out at any time by installing Google's opt-out browser add-on, by enabling “Do Not Track” in your browser, or by blocking cookies from google-analytics.com in your browser settings.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide our services
- Send you workshop confirmations and reminders
- Send you updates about GOLD workshops, programs, and community news (only if you've opted in)
- Process and acknowledge your donations
- Comply with grant reporting requirements
- Improve our website and programs
- Comply with legal obligations
How We Share Your Information
GOLD does not sell, rent, or trade your personal information. We share your information only in these limited circumstances:
Service providers: We use outside companies to operate parts of our programs and communications. They may use your information only to provide those services to us, and they are contractually obligated to protect it. These providers cover:
- Email delivery for confirmations, reminders, and alerts
- Newsletter delivery for people who have opted in
- Our registration and content database
- Website hosting, content delivery, and DNS
- Website analytics, reported in aggregate, with no advertising and no individual profiling
- Spam protection on our forms, which collects browser and device signals to tell a person from an automated script
- Video conferencing for online classes
- Donation processing on giving.live-gold.org
We can tell you which specific companies we use for any of these. Just email hello@live-gold.org and ask.
Legal requirements: If required by law, court order, or to protect our rights or the safety of others.
Aggregated data: We may share anonymized, aggregated statistics about our programs and impact with funders, grantmakers, and the public.
How Long We Keep Your Information
We keep personal information only as long as we need it for the purpose it was collected, plus any period required by law, by our funders and grant agreements, or by our recordkeeping and audit obligations.
- Email alert subscriptions are kept until you unsubscribe.
- Workshop registration and attendance records are kept while they are needed for program reporting, then removed or de-identified.
- Donation records are kept for as long as financial and tax rules require.
You can ask us to delete your information at any time by emailing hello@live-gold.org. We will do so within 30 days, unless we are required to keep it, for example for IRS or grant audit purposes.
Your Choices
You have the right to:
- Access the personal information we have about you
- Correct inaccurate information
- Delete your information (subject to legal retention requirements)
- Opt out of marketing communications at any time
- Unsubscribe from our email alerts using the link in any email
To exercise these rights, contact us at hello@live-gold.org.
California Residents
If you're a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:
- The right to know what personal information we have collected about you
- The right to request deletion of your personal information
- The right to opt out of the sale of your personal information (note: GOLD does not sell personal information)
- The right to non-discrimination for exercising your privacy rights
To exercise these rights, contact us at hello@live-gold.org.
Data Security
We take reasonable steps to protect your information using industry-standard practices, including HTTPS encryption, secure third-party processors, and access controls. However, no method of transmission over the internet is 100% secure.
Children's Privacy
Our website and programs are not directed at children under 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. We'll post the updated version with a new “Last updated” date. Material changes will be communicated through our website or by email.
Contact Us
If you have questions about this Privacy Policy or how we handle your information, contact us:
Email: hello@live-gold.org
Phone: (919) 808-4653
Mail: Growing Older Living Digitally, Inc., 2108 Fawn Meadow Way, Fuquay-Varina, NC 27526