

Technology has made it easier than ever to stay connected with loved ones. Unfortunately, it has also made it easier for scammers to target people, especially older adults.
What is an AI Voice Scam?
One of the newest and most concerning tactics is AI voice cloning. Scammers can now use a copy of a person’s voice using just a few seconds of audio from social media, voicemail greetings, or online videos. They may pretend to be your child, grandchild, friend, or even someone from your bank. The good news is that there are some signs you can watch for.
How to Protect Yourself:
Remember the S.C.A.M. Framework:
When something feels off, use GOLD's S.C.A.M. framework to protect yourself:
S: Stop. Pause before you react. Scammers want you to act fast. Take a breath and give yourself time to think.

C: Confirm. Verify who is actually contacting you. Hang up and call the person or organization directly using a number you already trust.
A: Avoid. Do not share personal information, passwords, or payment details. Do not click unfamiliar links or download attachments.
M: Make a Report. If something seems suspicious, report it. You can contact the Federal Trade Commission (FTC) or tell a trusted friend or family member. Reporting helps protect others too.
You do not need to memorize every type of scam. If you can remember S.C.A.M., you have the tools to stay safe.
How to Recognize Phishing Emails:
Phishing emails try to trick you into clicking a link or sharing personal information. Some warning signs include:
When in doubt, do not click unfamiliar links. Instead, go directly to the company’s official website by typing it into your browser yourself.
If You Think You’ve Been Scammed:
Scammers rely on fear and urgency. The best protection is to stay calm, verify the validity of the phone call, and never send money/personal information without confirming who you are speaking to.
Just remember, you are not being rude by hanging up or asking questions. You are being informed and staying safe.
Additional Readings:
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